Head of Aftersales Reference Number - 0123445567567
Location Swords, County Dublin
Working Hours Full Time
Benefits See list of benefits below
Salary Not disclosed
Closing Date 31/07/2025

About Us:

Bright Motor Group was founded in 1982 and is now one of Ireland’s leading Motor Retailers, representing some of the best-known vehicle brands including Ford, Hyundai, SEAT, Cupra, Volkswagen Commercial, Citroen, Suzuki, Peugeot, Opel and DS Automobiles.

With 8 showrooms situated at Airside near Swords, a further 4 at Navan Road and our Bray dealership we are located close to the motorway network and easily accessible from all areas of Greater Dublin.

Each showroom has a dedicated Workshop with a total of 75 working ramps and an Aftersales team of more than 150 employees.

As we continue to grow and expand, we are seeking a highly motivated, experienced, and strategic Head of Aftersales to lead our aftersales operations across the group.

This is a senior leadership role with responsibility for shaping and driving aftersales performance across multiple sites. You will lead a high-performing team of managers, technicians, and parts professionals, with a focus on delivering outstanding customer service, operational excellence, and revenue growth.

Role responsibilities:

  • Prepare and manage aftersales department budgets to maximise profitability across all locations.
  • Oversee all aftersales operations to meet and exceed sales and revenue targets.
  • Inspire, lead, and develop a high-performing aftersales team in line with the Group’s strategic objectives.
  • Lead multi-site workshop operations, overseeing the workshop schedulers and job progress reports to achieve productivity and efficiency targets.
  • Utilise data and KPIs to assess performance and drive continuous improvement.
  • Develop and execute innovative aftersales strategies to drive customer satisfaction and loyalty.
  • Proactively resolve process delays and provide real-time updates to stakeholders.
  • Ensure compliance with industry regulations and maintain accurate documentation and record keeping.
  • Continuously monitor and enhance service quality and customer experience.
  • Strengthen supplier relationships for cost-effective procurement and timely delivery.
  • Collaborate with cross-functional teams to streamline dealership operations.
  • Oversee the implementation and optimisation of systems and integrated communications across all locations.
  • Partner with the Customer Relations team to ensure effective communication and positive customer feedback.
  • Manage and review employee training and performance in conjunction with HR function.
  • Ensure a safe and compliant working environment, upholding health & safety, and GDPR standards

The ideal candidate will have:

  • 10+ years’ experience in a medium or large enterprise within the Motor industry.
  • A professional management qualification (e.g IMI) is highly desirable.
  • A recognised Technician qualification or equivalent experience.
  • Proven leadership in a service-led environment, preferably in automotive aftersales.
  • Demonstrable success in achieving revenue and profit targets.
  • Strong commercial and strategic acumen.
  • Team leadership, coaching, and performance development skills.
  • Experience in change management and operational transformation.
  • Proficiency in workshop planning and management systems; knowledge of Pinnacle or other dealer management systems is highly desirable.
  • A passion for customer service and excellence in delivery.
  • Strong interpersonal, negotiation, and communication skills.

What we offer in return:

  • Excellent salary package reflective of this senior leadership role
  • Fully Expensed Company Vehicle
  • Performance-based bonus scheme
  • Enhanced Annual Leave
  • Company Pension
  • Employee Assistance Program
  • Staff discounts
  • Ongoing professional development and training opportunities

Skills:
Leadership/Management Skills,Operations,Continuous Improvement

Benefits:
Company Vehicle,Mobile Phone,Pension Fund,Performance Bonus

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