About Us:

Bright Motor Group was founded in 1982 and is now one of Ireland’s leading Motor Retailers, representing some of the best-known vehicle brands including Ford, Hyundai, SEAT, Cupra, Volkswagen Commercial, Citroën, Suzuki, Peugeot, Opel, Leapmotor, DS and BYD.

With 9 showrooms situated at Airside near Swords, a further 5 at Navan Road and our Bray dealership, we are located close to the motorway network and easily accessible from all areas of Greater Dublin.

As a result of our ongoing expansion and business growth, we are seeking to strengthen our team by appointing positive and motivated individuals to take the business to the next level and achieve the strategic goals that we have set.

Bright Motor Group is currently recruiting a LCV (Commercial Vehicle) Specialist to represent the Peugeot & Opel brands at our Navan Road dealership. This is an exciting opportunity for a driven, customer-focused professional to build a rewarding career with one of Ireland’s leading motor retailer groups.

The Commercial Vehicle Specialist will be responsible for driving sustained growth of Peugeot and Opel commercial vehicle sales, with a particular focus on small and medium-sized businesses. This role requires a true specialist, someone who lives and breathes vans, conversions, fit-outs, finance solutions, and the full commercial vehicle ecosystem.

Role responsibilities:

• Deliver and exceed monthly and annual commercial vehicle sales targets across Peugeot and Opel.
• Build and manage a strong pipeline of SME prospects through proactive outreach and networking.
• Consistently implement the Bright sales process from opportunity management and video presentation to optimise appointments, test drives, and follow-ups, ensuring all KPIs are met as defined by the company.
• Accurately record all prospect and customer details, sales activities, and documentation in the CRM system in a timely and consistent manner that comply with all GDPR requirements.
• Achieve daily, weekly, and monthly targets for outbound prospecting calls, leveraging existing and other sources to drive sales performance.
• Manage used LCV stock effectively, ensuring timely preparation, online visibility, and compliance with aged stock policies.
• Become the in-house authority on all Peugeot and Opel LCV products, including model range, specifications, payloads, towing, dimensions, and use-case suitability.
• Liaise with approved fitters and bodybuilders to manage timelines, specifications, and quality.
• Ensure all fitments are compliant with brand standards, safety regulations, and warranty requirements.
• Present tailored finance packages including HP, lease, and contract hire in conjunction with the on-site business manager.
• Work closely with finance partners and the business manager to structure competitive SME solutions.
• Understand VAT, BIK, write-down allowances, and other commercial tax considerations to support customer decision-making.
• Build long-term relationships with SME owners, fleet managers, tradespeople, and local businesses through proactive outbound visits/calls.
• Conduct on-site visits to understand customer operations and identify opportunities.
• Deliver excellence in customer satisfaction throughout the sales journey.
• Monitor competitor activity, pricing, and product changes to maintain a competitive edge.
• Identify emerging opportunities in sectors such as construction, logistics, trades, and last-mile delivery.
• Provide regular feedback to management on market trends and customer needs.
• Work closely with marketing to develop targeted SME campaigns and local business events.
• Partner with aftersales to ensure seamless handover, fitment coordination, and customer retention.
• Support our fleet manager in fleet tenders and larger business opportunities where required.
• Uphold manufacturer brand standards and liaise with Peugeot and Opel Ireland on showroom POS and marketing materials.

The ideal candidate will have:

• Proven track record in commercial vehicle sales or a related B2B automotive role.
• Deep understanding of LCV products, conversions, and SME operational needs.
• Strong financial acumen with the ability to explain and structure finance solutions.
• Excellent communication, negotiation, and relationship-building skills.
• Highly organised with strong pipeline management and CRM discipline.
• Self-starter with a proactive, hunter-mindset. Desirable.
• Experience with Stellantis brands or multi-brand commercial vehicles preferrable.
• Knowledge of electric LCVs and charging infrastructure.
• Existing network within SME sectors.
• Certified and qualified to sell consumer and business finance solutions.
• Proficient in Dealer Management Systems and CRM tools.
  Full, clean driving licence.

What we offer in return:

• Highly Competitive Remuneration Package (Base and Commission).
• Company vehicle.
• Structured training and Opel & Peugeot manufacturer accreditation.
• Career progression opportunities within Bright Motor Group.
• Supportive team environment and modern dealership facilities.
• 21 days basic holiday.
• Company Pension.
• Employee Assistance Programme.
• Staff discount.
• Staff referral scheme.